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Can Anyone Succeed as a Freelance Copywriter? by Nick Usborne
This is a question that can be answered in a lot of different ways. But let's start with a perfectly simple and honest answer. No. No, in spite of what you might hear or read elsewhere, not [Read Article]

Make Your Website Headline Sell by Chris Mole
When a visitor arrives at your website, the first thing they look at is the headline. You have just a few seconds to make a good impression. Otherwise, they may not stick around to read the rest of [Read Article]

How to write your website in 60 minutes by Chris Mole
Don’t be daunted at the prospect of writing your website copy. Here’s a simple outline that shows you how to compile the framework for a successful business website – and it shouldn’t take more than [Read Article]

Power Writing 101: Tips and Tricks to Get You Taken Seriously! by Dina Giolitto, Wordfeeder.com
In my ten years as an advertiser, I’ve encountered plenty of folks with a flair for writing. They were born having some idea of where to put the words within the sentence, and the sentences within t [Read Article]

How To Write Powerful Headlines by Al Martinovic
How To Write Powerful Headlines By Al Martinovic I want to tell you how I go about writing headlines. I like to keep swap files of headlines around for future use. And how I go about doing it go [Read Article]

How To Test Your Headlines Without Spending A Fortune In Advertising Fees by Thomas A. Hilton, Jr.
So, you've spent all this time on creating your product and you've read all the advice from every marketing expert on the internet. You've discovered one common ground among them all. And they all d [Read Article]

How Does Spellchecker make you Lazy? by David Parton
It's a crime what laziness can do. That's the downside of automation and software tools. People get lazy. Don't get me wrong, I love technology and I depend on Spell-checking software to help wit [Read Article]

A simple 7-step checklist to test your ads by Andre Clacy www.explosivecopycourse.com
Imagine if you had in your hand a simple, bullet-proof, 7-step checklist to test your ads and sales letters. Well, here’s a simple 7-step checklist that Joe uses every time he writes copy. Eve [Read Article]

Your Article is Being Used Without a Resource Box - What Can You Do? by Francisco Aloy
Your Article is Being Used Without a Resource Box - What can you do? Sooner or later, no matter how much you hate it, some Webmaster is going to use your article and won't include your resource [Read Article]

Hitching a Ride on Current Events by Paul J. Krupin
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated - send to Hi [Read Article]

How To Get Attention, or: 'As You Read This, You Feel an Irresistible Urge to Go On Reading!' by Kai Virihaur
We all want attention. As children we crave the attention of our parents. Later in life, we want to be seen and noticed by friends and lovers. And when running most any type of business, we must att [Read Article]

“Super Verbs” Really Move Your Copy by Karon Thackston
By Karon Thackston © 2004 http://www.learn-copywriting.com Run or hustle? Eat or devour? Move or scurry? You can boost the power of your copy by boosting the quality of verbs you use. Verbs show [Read Article]

Can you make you customers buy like Crazy
Can you Make your Customers Spend like Crazy In a Perfect World this would be a fantastic thing to Happen in your internet business. To have your customers throwing money at you for any product o [Read Article]

Hiring a GREAT Copywriter
Hiring a great copywriter can be a challenge. There are a lot of good writers out there. There are even a lot of great writers out there. But a copywriter- a great copywriter, does more than just [Read Article]

Fixing Bad Web Site Copy
Let¡¦s face it ¡V a lot of web pages and web sites out there could use a little improvement in the copywriting department! From boring prose to bad sentence structure, from poor logic to inadequat [Read Article]

Ad Copywriting: Building Brand Equity one Word at a Time
Ah…advertisements, those wonderfully adorable little vignettes that come to us at all hours of the day, seven days a week, fifty two weeks a year. Seventy percent of them are ineffective. Probably mor [Read Article]

Copywriting Makeover: Search Engine-Friendly Can Also Mean Visitor-Friendly
by Karon Thackston © 2005 http://www.copywritingcourse.com When it comes to search engine optimization, copywriting plays a big role. You want to have excellent copy that appeals to both your visi [Read Article]

Content Generation for the new search engine and searcher
When i first entered the arena of search engine optimization a few years ago i soon found out that backlinks were they key to sucess and i made the most of backlinks by being a slave to the search eng [Read Article]

Should You Use Testimonials When You Create A Web Site?
You've probably seen web sites with testimonials - they can add legitimacy. But sometimes they are believable, and sometimes they are not. Are testimonials worth the effort? The answer is "Yes" if [Read Article]

Magic Words That Sell and What Words to Avoid
We all know words are powerful. Whether written or spoken, according to advertising legend David Ogilvy, some of the most persuasive words to use in marketing are: Now Announcing Introducing [Read Article]

Top 3 Rules for Writing Effective Copy
One thing all successful Internet marketers have in common is that they're good copywriters. If you want to have a profitable online business, you need to know how to write a copy that motivates peopl [Read Article]

2 Ways to Really Connect With Your Customer in Your Copywriting
Copyright © 2005 by Bruce Carlson One of the least talked-about areas in copywriting education is voice. This is probably because it’s tough to set general rules for something that’s so personal [Read Article]

Copywriting: Aida is more than an opera
Aida is more than an opera by Verdi Ask most people what Aida is and they will tell you it is an opera set in Egypt. Ask a marketing person and they will tell you that it is the sales formula that all [Read Article]

Copywriting FAQs
One of the biggest challenges a copywriter faces is to make future clients feel confident in his or her ability. You know you can deliver, but your clients don't know that... yet! In my own experience [Read Article]

A Copywriter Speaks: Hey, Give Me Back My Pen!
It’s no wonder I have a permanent crick in my neck. I’ve spent the last ten years shaking my head piteously at people who think they can write. Fellow scribes, let us gather now for a virtual group hu [Read Article]


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